Zeal Raises $10 Million for Merchant Loyalty Expansion
Zeal, a payments technology company based in London, United Kingdom, has successfully raised $10 million in an undisclosed funding round. The company specializes in integrating loyalty, customer insights, and merchant health monitoring into supported payment terminals, serving acquirers, payment service providers (PSPs), and independent sales organizations (ISOs).
Executive Team
The company was founded by Omar Ebeid, with Bellal Mohamed serving as Co-Founder and CTO, and Pablo Mariani as CEO for their Latin American operations.
Strategic Use of Funds
The newly acquired funds will be directed towards expanding Zeal's merchant loyalty product across over 4 million card machines within the next two years. This initiative aims to bridge the gap in customer relationship management in physical commerce, where transactions often fail to provide valuable insights for merchants and payment providers.
Future Plans
Zeal's focus on enhancing customer engagement and loyalty through its technology is expected to significantly improve the customer experience at physical retail locations. By converting payment transactions into insightful data, Zeal seeks to help merchants better understand and engage with their customer base.
With this funding, Zeal is poised to make a significant impact in the payments technology sector by providing merchants with the tools needed to foster customer loyalty and gather actionable insights.