Stockholm's Tonada Raises €2.6 Million in Pre-Seed Funding
Tonada, a Stockholm-based startup, has successfully raised €2.6 million in a pre-seed funding round dated June 17, 2026. The round was led by Antler, with additional participation from Spintop Ventures, RTP Global, Triple A VC, and Karaoke Club. Notable angel investors including Guillermo Rauch, Dora Palfi Osika, Ingrid Bojner, and Mattias Miksche also joined the funding effort.
Tonada specializes in creating original, royalty-free music that adapts in real-time to the environment, making it accessible through a simple subscription model. This innovative approach eliminates PRO fees and royalties, allowing businesses to enhance their physical spaces with customized audio experiences.
Founder's Vision
Juan Serruya, Founder and CEO of Tonada, emphasized the importance of integrating sound into brand experiences. He stated, "Every brand deserves its own sound. Brands have a CMS for their website, a POS for their checkout, a CRM for their customers, and nothing for how their spaces actually feel. This round lets us build that layer at the pace the market is asking for. Music is the first surface. It is not the last."
Strategic Use of Funds
The company plans to utilize the fresh capital to expand its AI-powered platform, aiming to make AI-generated audio accessible to a broader range of brands with physical locations. This expansion will help businesses create tailored sound environments that enhance customer engagement and strengthen brand identity, particularly in retail stores, hotels, and hospitality venues.
Growing Investor Confidence
The involvement of a diverse group of investors, including lead investor Antler and several angel investors, underscores the confidence in Tonada's potential to revolutionize how businesses use sound in their physical spaces. By leveraging AI technology, Tonada is poised to offer a unique value proposition to companies looking to differentiate their brand experiences.
Conclusion
Tonada's successful pre-seed funding round marks a significant milestone for the company, as it continues to innovate in the intersection of technology and music. With the backing of prominent investors, Tonada is well-positioned to expand its reach and impact on the market.
