Supply6 Raises $5.47 Million in Latest Funding Round

Supply6, a company dedicated to offering foundational nutrition products aimed at promoting a happier and healthier life, has successfully raised $5.47 million (Rs 48 crore) in a recent funding round. The investment was led by Unilever Ventures, with additional participation from Zeropearl VC and actor-entrepreneur Kriti Sanon.

Company Overview

Founded by Vaibhav Bhandari and Rahul Jacob, Supply6 has carved a niche in the nutrition market by providing daily supplements that focus on vitamins, hydration, and fiber. Their flagship product, Supply6 360, is a comprehensive supplement that incorporates over 63 ingredients, including probiotics, micronutrients, and adaptogens.

Strategic Use of Funds

The newly acquired funds will be strategically deployed to enhance various aspects of Supply6's operations. Key areas of focus include:

  • Product Innovation: Continued development of new products and enhancement of existing product lines.
  • Clinical Research: Investment in scientific research to validate and improve the efficacy of their nutritional products.
  • Supply Chain Expansion: Streamlining and expanding the supply chain to improve efficiency and meet growing demand.
  • Digital Experience: Enhancing the digital interface for a better customer experience across direct-to-consumer (D2C), marketplace, and quick commerce channels.
  • Market and Channel Growth: Expanding into new markets and strengthening existing channels.
  • Hiring and Partnerships: Recruiting talent across various functions and forging strategic partnerships to drive growth.

Growth Trajectory

Supply6 is currently operating at an annualized revenue run rate of Rs 75 crore and anticipates reaching Rs 100 crore in the next three to four months. Co-founder Vaibhav Bhandari commented on the partnership with Unilever Ventures: "This partnership is a defining moment for Supply6. Unilever Ventures brings deep expertise in building beloved consumer brands at scale, and their backing lets us double down on innovation and reach far more people who want to look after their health without the effort."

Investor Insights

Pawan Chaturvedi, partner and head of Asia at Unilever Ventures, expressed confidence in Supply6's ability to scale and innovate in the nutrition sector, highlighting the potential for growth and market expansion.

This latest funding round marks a significant step forward for Supply6 as it aims to broaden its reach and impact in the nutrition industry, leveraging the expertise and resources of its investors to advance its mission of promoting health and wellness.