Lune & Wild Secures £2 Million Investment
Lune & Wild, a London-based company specializing in handmade meals and snacks for babies and children, has successfully raised £2 million in an undisclosed funding round. The round was led by Guinness Ventures, with participation from notable investors including Dr Rupy Aujla, Doug Struthers, Charlie Gardiner, Siân Parry Jones, and Harry Bloice.
Company Overview
Founded in 2021 by Lara Rodgers and Nadia Simonds, Lune & Wild aims to simplify meal times for families by offering freshly prepped, gently cooked, and frozen meals that are delivered directly to homes. Their products are crafted with the guidance of pediatric dietitians, ensuring that meals are not only convenient but also rich in nutrition. The company targets various stages of early childhood, from weaning to meals for older children, using high-quality, sustainably sourced ingredients.
Expansion Plans
The new funding will enable Lune & Wild to scale its operations significantly. The company plans to increase its production capacity to meet the growing demand for its products. Additionally, the funding will be used to expand its retail presence through partnerships with platforms like Ocado, as well as other online grocery services and selected physical outlets.
Marketing and Team Growth
In addition to production and retail expansion, Lune & Wild intends to invest in marketing efforts aimed at enhancing brand awareness among UK parents. The company also plans to hire additional team members to support its growth trajectory.
Conclusion
With this fresh injection of capital, Lune & Wild is set to broaden its reach and continue providing convenient, nutritious meal solutions for families across the UK. Co-founders Lara Rodgers and Nadia Simonds are poised to drive the company forward, leveraging their expertise and the support of their investors to meet the nutritional needs of children in a practical way.