Lickicious Raises $2.17 Million in Growth Funding
Lickicious, a Gurgaon-based startup offering transparent and ingredient-focused pet food, has successfully raised $2.17 million (₹19 Cr) in a growth funding round. The round was led by Prath Ventures, with additional participation from ISV Capital and several senior executives.
Company Background
Lickicious specializes in providing honest dog and cat food in India, emphasizing real ingredients and transparent sourcing without exaggerated claims. The company aims to cater to pet owners seeking reliable and healthy food options for their pets.
Use of Funds
The newly acquired funds will be directed towards expanding operations within India. This includes scaling production capabilities and enhancing distribution networks to meet the growing demand for quality pet food.
Leadership and Vision
The company was co-founded by Chandan Jha and Shashwat Sahai, who have been instrumental in developing Lickicious's unique product offerings. Jha and Sahai continue to drive the company's mission of providing nutritious and transparently sourced pet food options in the Indian market.
Investor Insights
Prath Ventures, the lead investor in this round, is known for supporting innovative startups in the consumer goods sector. Their involvement underscores the potential they see in Lickicious's approach to the pet food industry.
Looking Ahead
With this latest funding, Lickicious is well-positioned to enhance its market presence and continue serving the growing needs of pet owners across India.