Attention Raises $30 Million in Series B Funding
Attention, a New York City-based company specializing in AI-driven sales automation, has successfully raised $30 million in a Series B funding round. The round was led by RTP Global, with participation from Aglae Ventures and Linea Ventures. The funding was officially announced on June 23, 2026.
Company Overview
Founded by Anis Bennaceur and Matthias Wickenburg, Attention focuses on recording sales interactions across various platforms such as meetings, emails, calls, and CRMs. The company's AI agents utilize this data to automate routine tasks, including follow-ups, next steps, CRM data entry, and coaching scorecards. This automation aims to help sales teams reduce the chances of losing potential deals due to procedural inefficiencies.
Leadership and Vision
Co-Founder and CEO Anis Bennaceur, along with Co-Founder and CTO Matthias Wickenburg, are at the helm of the company's strategic direction. While specific quotes from the founders were not available at the time of this announcement, their leadership is instrumental in driving Attention's mission to streamline sales processes through advanced AI technologies.
Lead Investor and Participants
The Series B round was prominently led by RTP Global, a venture capital firm known for its investments in technology-driven companies. Other participants in this funding round included Aglae Ventures and Linea Ventures, both of which bring additional expertise and resources to support Attention's growth.
Planned Use of Funds
While specific plans for the use of the newly acquired funds were not detailed in the announcement, companies in similar stages often allocate resources towards product development, scaling operations, and expanding market reach. Attention's focus on AI and automation suggests that part of the funding might be directed towards enhancing their technology and possibly entering new markets.
Conclusion
The successful completion of this Series B round marks a significant milestone for Attention as it continues to innovate in the sales automation space. With the backing of RTP Global and other investors, the company is well-positioned to further develop its AI capabilities and extend its market presence.